Marketing Chronicles
"A personal take on some of the most creative, bold, and unexpected marketing campaigns I come across that few or none are talking about. No deep dives into data, just a passion for clever promotions and unforgettable brand moments."
recent posts
- Turning Bus Stops into Brand Stories: Hulu’s Marketing Strategy
- What If Netflix Got Weird Like Spotify? A Look Back at a Legendary Campaign
- Mirror Mirror on the Wall: The Untapped Power of the Regal LA Live Restroom
- Tower 28 x Kung Fu Panda: A Collaboration That Kicked 2024’s Butt!
- 🎄 Netflix’s Luggage Tree: The Holiday Marketing Stunt You Didn’t See Coming! 🎬
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Marketing has evolved beyond traditional ad placements. Brands that win today craft experiences that seamlessly blend into everyday life. Hulu’s “Happy Huludays” campaign is a great example of this. Imagine waiting for the bus and finding yourself standing next to a giant, gift-wrapped present. That’s the magic Hulu brought to the streets with its “Happy…
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Today we’re throwing it back to 2016 marketing magic. Do you guys remember that Spotify campaign where they brilliantly turned user data into hilarious, relatable billboards? In a year when data collection was starting to get controversial, Spotify threw us a curveball — instead of making it creepy, they made it funny, personal, and impossible…
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Last year, Tower 28, the skincare brand known for its inclusive, clean beauty products, joined forces with the legendary Kung Fu Panda franchise for a collaboration that was nothing short of iconic. If you missed it, don’t worry—let’s talk about this golden marketing moment that got us glowing in 2024 and showed us that beauty…
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What if your holiday tree wasn’t made of pine, but of … suitcases? Yes, you heard right! Forget twinkling lights and oversize ornaments this season, and imagine a Christmas tree entirely out of carry-on suitcases. Netflix just flipped the script on holiday marketing with a stunt no one saw coming. The Luggage Tree wasn’t just…
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